VIP INVITATIONS and NYE CELEBRATIONS

• print • vip invite •

Showboat Resort and Casino New Year's Eve Masquerade Reveal-Outside Pocket with Hidden Invite

Celebrating New Year's with a masquerade event, I designed Showboat Resorts VIP invite with "reveal" in mind. Having a special pocket folder, with custom die-cuts, the invitation just slid in. From concept to completion, I developed the invites patterns, background, highlights, type treatment and mask. Heavy card stock was treated with spot UV, foil and glitter.

Applications: Photoshop, Illustrator, InDesign, Directed Vendors and Prepared Print Release
Web: HTML, CSS, Java, jQuery, Dreamweaver


showboat nye reveal outside .view.

• print • vip invite •

Showboat Resort and Casino New Year's Eve Masquerade Reveal-Inside with Open Invite

Designed for easy removal, the invitation revealed the model and gave our vip guests their information when opened. Showboats mystery theme, and my creative, was used throughout all of the New Year's Eve collateral. The highlights, patterns and type treatment had a wonderful shimmer from my spot UV, foils and jeweled glitter.

Applications: Photoshop, Illustrator, InDesign, Directed Vendors and Prepared Print Release
Web: HTML, CSS, Java, jQuery, Dreamweaver


showboat nye reveal inside .view.

• print • vvip invite •

Tiffany and Company V V I P Gift Giveaway

Spend an evening with Tiffany & Co. Glitter and glamour was the theme for this gift giveaway event. Using their signature Tiffany Teal, I created this trifold standing tent design using spot UV and raised lithography type. When folded a white silk ribbon was slid through my custom die-cut slits and tied. Like their gift boxes, the VVIP guests unraveled the ribbon to reveal their gift.

Applications: Photoshop, Illustrator, InDesign, Directed Vendors and Prepared Print Release
Web: HTML, CSS, Java, jQuery, Dreamweaver


tiffany and company gift .view.

• print • vip invite •

Caesars Entertainments New York Office, in S O H O, Party Launch

Caesars Entertainment launches their new Advertising and Marketing office in SOHO New York City. Using spot UV and foils, I was asked to create this VIP invitation to be distributed through the post and email.

Applications: Photoshop, Illustrator, InDesign, Directed Vendors and Prepared Print Release
Web: HTML, CSS, Java, jQuery, Dreamweaver


caesars ent. office launch .view.

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Caesars Entertainment converted Alice In Wonderland V I P envelope

Harrah's Resort celebrates their New Years Eve with a VIP party in Atlantic City.  Honoring Lewis Carroll's theme, Alice In Wonderland's "Through The Looking Glass," this heavy pound parchment envelope, with wax seal, was the first introduction to the event that our VIP players encountered. A customized die-cut was necessary to hold this original "storybook" invite.

Applications: Photoshop, Illustrator, InDesign, Directed Vendors and Prepared Print Release
Web: HTML, CSS, Java, jQuery, Dreamweaver


vip invite envelope .show.

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Harrahs Resort leather bound Alice In Wonderland V I P invite

For our print material, the creative focus went back to its original classic storybook presentation. I chose to create a leather bound book that featured ornate corner foiling and a recessed die-cut keyhole. The feel of this intricate invite set the design apart from any other done in the past. It was the famous white rabbit, Mr. Nivens McTwisp, that peaked through this covers center.

Applications: Photoshop, Illustrator, InDesign, Directed Vendors and Prepared Print Release
Web: HTML, CSS, Java, jQuery, Dreamweaver


leather bound vip invite .show.

• print • vip invite •

Harrahs Resort leather bound Alice In Wonderland V I P invite

New Years Eve gets "curiouser and curiouser" as this storybook copy is customized using the playful Alice In Wonderland style. Tantalizing, alluring, enthralling were just a few of the adjectives used to describe my creative from this event. Note how the use of classic illustration compliments the invites colorful wording.

Applications: Photoshop, Illustrator, InDesign, Directed Vendors and Prepared Print Release
Web: HTML, CSS, Java, jQuery, Dreamweaver


leather bound vip invite .show.

• print • vip invite •

Harrahs Resort leather bound Alice In Wonderland V I P invite

The illustrations pay homage to the genius of John Tenniel and it's my airbrush paints that help bring the invite pages to life. Enjoy and discover each fine detail as you turn pages to more design. Ornate filigree, typography and playful sentence wraps present the event dialogue with a classic style.

Applications: Photoshop, Illustrator, InDesign, Directed Vendors and Prepared Print Release
Web: HTML, CSS, Java, jQuery, Dreamweaver


leather bound vip invite .show.

• print • vip invite •

Harrahs Resort leather bound Alice In Wonderland V I P invite

The events time and place cannot be overlooked with this layout, so what better way to encourage a guests attendance than by tying in the historical line "Don't be late". I featured a calligraphy block type to accent the invites old english style.

Applications: Photoshop, Illustrator, InDesign, Directed Vendors and Prepared Print Release
Web: HTML, CSS, Java, jQuery, Dreamweaver


leather bound vip invite .show.

• print • vip invite •

Harrahs Resort leather bound Alice In Wonderland V I P invite

This topsy turvy typography leads the Mad Hatter to Alice's troupe of fantastical animals and our Cheshire cat intrigues guests with a surprise. "Please would you tell me," said Alice, "why your cat grins like that?". It was not Lewis who originated the Cheshire Grin but in fact, a poet and satirist, John Wolcot, that wrote between 1770 and 1819 "Lo! Like a Cheshire cat our court will grin".

Applications: Photoshop, Illustrator, InDesign, Directed Vendors and Prepared Print Release
Web: HTML, CSS, Java, jQuery, Dreamweaver


leather bound vip invite .show.

• print • vip invite •

Harrahs Resort leather bound Alice In Wonderland V I P invite

One cannot have an Alice in Wonderland invite without reference to the foul-tempered monarch, Queen of Hearts, summoning her subjects. The block typography, cross hatch illustration and colorful airbrush application is another example of how my invite story entertains the interest of our VIP guests without the threat of rejection and a Queens blind fury, commanding, "Off with his head!".

Applications: Photoshop, Illustrator, InDesign, Directed Vendors and Prepared Print Release
Web: HTML, CSS, Java, jQuery, Dreamweaver


leather bound vip invite .show.

• print • vip invite •

Harrahs Resort leather bound Alice In Wonderland V I P invite

Order, reservations, gaming and a dreamland overnight stay, were requests for our guests. With nothing but a pack of cards, it's Alice's adventure, that depicts the results of a moment without order. Chaos ensues as her deck arises from a whole pack, flying up into the air, and then drops upon her. Our guests only experienced the festive results of New Years Eve confetti.

Applications: Photoshop, Illustrator, InDesign, Directed Vendors and Prepared Print Release
Web: HTML, CSS, Java, jQuery, Dreamweaver


leather bound vip invite .show.

• print • vip invite •

Harrahs Resort leather bound Alice In Wonderland V I P invite

Spot of tea? Enjoying your dinner party? Mad Hatter's Tea Party, with the Alice, Dormouse and the White Rabbit, was the perfect original vintage illustration to reinforce a night of fun. It was Harrahs, a "spot" of champagne, and a room of warped decorations, and place settings, that brought in our New Year.

Applications: Photoshop, Illustrator, InDesign, Directed Vendors and Prepared Print Release
Web: HTML, CSS, Java, jQuery, Dreamweaver


leather bound vip invite .show.

• print • vip invite •

Harrahs Resort leather bound Alice In Wonderland V I P invite

Every storybook does come to an end, but with a New Year the "New Story" just begins. Ornate filigree, and vintage parchment, brings our collectable book to a close; however, a special velum insert, that guests will carry as they walk through the doors, is yet to come.

Applications: Photoshop, Illustrator, InDesign, Directed Vendors and Prepared Print Release
Web: HTML, CSS, Java, jQuery, Dreamweaver


leather bound vip invite .show.

• print • vip invite •

Alice In Wonderland storybook invites individual parchment pages, typography and illustrations

From cover to cover, you may click the "view" link to see, or download, this collection of pages within one document. Note the conscious detail to the invitations flow, color, copy and type, as my design pays homage to this vintage classic story.

Applications: Photoshop, Illustrator, InDesign, Directed Vendors and Prepared Print Release
Web: HTML, CSS, Java, jQuery, Dreamweaver


leather bound vip invite .show.

• print • vip invite •

Harrahs Resort Alice In Wonderland New Years Eve storybook insert - Front

Keepsakes were important, to the guests, for this event. Without worry about their leather bound vip invites being destroyed, I designed this special "Queen of Hearts" velum insert card containing all the necessary information. With a size that fit into a mini purse, those attending were able to keep their collectable book back home.

Applications: Photoshop, Illustrator, InDesign, Directed Vendors and Prepared Print Release
Web: HTML, CSS, Java, jQuery, Dreamweaver


invite velum insert - front .show.

• print • vip invite •

Harrahs Resort Alice In Wonderland New Years Eve storybook insert - Back

With a "Queen of Hearts" card front must also come this complimentary back. The heavy stock velum not only allowed entry through the "Looking Glass" doors, it also was strong enough to withstand a dinner party full of food, drink, spills and thrills. "View" my ornate border treatment close up.

Applications: Photoshop, Illustrator, InDesign, Directed Vendors and Prepared Print Release
Web: HTML, CSS, Java, jQuery, Dreamweaver


invite velum insert - back .show.




































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